Free Book

How to Launch a Medspa: The Definitive Guide

Prepare for a wrinkle-free launch with our comprehensive roadmap filled with all the guidance you need to kickstart your medspa journey so you can launch and grow with confidence.

In it you'll find:

  • A roadmap for success
  • Advice from industry experts
  • Clarity for the journey ahead
What's Inside the Guide

Sculpt Your Success with Our Medspa Launch Guide

With our definitive guide to launching your own medspa, you'll learn how to:

  1. Define your medspa vision and mission
  2. Understand your market
  3. Navigate legal requirements
  4. Make a financial plan and budget
  5. Find the perfect location
  6. Build your brand identity
  7. Develop a service menu
  8. Market and promote your medspa
  9. Set metrics for success
  10. Plan a launch party & grow after launch
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About Moxie


At Moxie, we’re on a mission to empower and embolden aesthetic entrepreneurs with the tools, technology, and coaching they need to launch, run, and grow their own medspas, successfully competing (and winning) against even the biggest medspa chains.Today, Moxie has helped more than 250 aesthetic entrepreneurs across the U.S. successfully launch, run, and grow their own independent medspas.

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No. 1
Choice of Medspa Entrepreneurs
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250+
Medspas Launched and Coachedv
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50%
More Affordable + 3x Faster to Launchv
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2x
Faster Growth Than the National Average

Trusted by 250+ MedSpa Entrepreneurs

starsStars

I can’t say enough great things about Moxie!

"I can’t say enough great things about Moxie! I have worked with Moxie for over a year and can attest that my growth and success has been off the charts with their help. The way they have worked with me has shown me that they genuinely care about me and my business. Moxie has made my dreams come true with running my own solo spa business: The Beauty Haven Medspa. I’m so grateful for them and will always recommend them to anyone looking to get started in this industry."

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Danka D.
Jun 2024
June 1, 2024
starsStars

Their team is amazing, talented, kind, and experienced

"Moxie has paved the way to start your own medspa business in an easy, step by step guide, unstressful manner. Their team is amazing, talented, kind, and experienced. I am so lucky and grateful for Moxie. Looking forward to this partnership for years and decades of success to come. Thank you so much."

Read More
Avatar
Stephanie F.
Jun 2024
June 1, 2024
starsStars

Moxie has EVERYTHING AND EVERYONE you need to be successful

"I have been with Moxie since November 2022. From day 1, EVERYONE that I have had the privilege to speak with, has been in my corner. They are there to offer guidance every step of the way. You need new orders, they've already got it. Need protocols, they've already got it. Need a Medical director, they already got it. I'm telling you, Moxie has EVERYTHING AND EVERYONE you need to be successful. I'm proud to be partners with a team that continues to be in my corner and provides the path for growth."

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Avatar
April G.
Jun 2024
June 1, 2024
starsStars

Moxie's support helped me address various challenges with confidence

"Moxie's support helped me address various challenges with confidence. Right away, I had to tackle pricing strategies, marketing approaches, getting a medical director, and so on. Having Moxie as a resource was incredibly valuable"

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Lucy
Jun 2024
June 1, 2024
starsStars

Moxie has helped my business by increasing my revenue

"Moxie has helped my business by increasing my revenue, boosting my profit margins, and bringing in and capturing new clients that I wouldn't have had access to before."

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Becca
May 2024
May 15, 2024
starsStars

Moxie has allowed me to focus fully on my patients

"Moxie has allowed me to focus fully on my patients by handling the business side. From tracking profits and losses to managing insurance and charting, Moxie provides stability and peace of mind. For anyone thinking about working with Moxie: What are you waiting for? It’s a no-brainer. Moxie has made a night-and-day difference compared to any other business partnership."

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Avatar
Alex
Jun 2024
June 1, 2024
starsStars

I can’t say enough great things about Moxie!

"I can’t say enough great things about Moxie! I have worked with Moxie for over a year and can attest that my growth and success has been off the charts with their help. The way they have worked with me has shown me that they genuinely care about me and my business. Moxie has made my dreams come true with running my own solo spa business: The Beauty Haven Medspa. I’m so grateful for them and will always recommend them to anyone looking to get started in this industry."

Read More
Avatar
Danka D.
Jun 2024
June 1, 2024
starsStars

Their team is amazing, talented, kind, and experienced

"Moxie has paved the way to start your own medspa business in an easy, step by step guide, unstressful manner. Their team is amazing, talented, kind, and experienced. I am so lucky and grateful for Moxie. Looking forward to this partnership for years and decades of success to come. Thank you so much."

Read More
Avatar
Stephanie F.
Jun 2024
June 1, 2024
starsStars

Moxie has EVERYTHING AND EVERYONE you need to be successful

"I have been with Moxie since November 2022. From day 1, EVERYONE that I have had the privilege to speak with, has been in my corner. They are there to offer guidance every step of the way. You need new orders, they've already got it. Need protocols, they've already got it. Need a Medical director, they already got it. I'm telling you, Moxie has EVERYTHING AND EVERYONE you need to be successful. I'm proud to be partners with a team that continues to be in my corner and provides the path for growth."

Read More
Avatar
April G.
Jun 2024
June 1, 2024