Free Book

How to Launch a Medspa: The Definitive Guide

Prepare for a wrinkle-free launch with our comprehensive roadmap filled with all the guidance you need to kickstart your medspa journey so you can launch and grow with confidence.

In it you'll find:

  • A roadmap for success
  • Advice from industry experts
  • Clarity for the journey ahead
What's Inside the Guide

Sculpt Your Success with Our Medspa Launch Guide

With our definitive guide to launching your own medspa, you'll learn how to:

  1. Define your medspa vision and mission
  2. Understand your market
  3. Navigate legal requirements
  4. Make a financial plan and budget
  5. Find the perfect location
  6. Build your brand identity
  7. Develop a service menu
  8. Market and promote your medspa
  9. Set metrics for success
  10. Plan a launch party & grow after launch
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About Moxie


At Moxie, we’re on a mission to empower and embolden aesthetic entrepreneurs with the tools, technology, and coaching they need to launch, run, and grow their own medspas, successfully competing (and winning) against even the biggest medspa chains.Today, Moxie has helped more than 300 aesthetic entrepreneurs across the U.S. successfully launch, run, and grow their own independent medspas.

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No. 1
Choice of Medspa Entrepreneurs
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300+
Medspas Launched and Coachedv
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50%
More Affordable + 3x Faster to Launchv
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2x
Faster Growth Than the National Average

Trusted by 300+ MedSpa Entrepreneurs

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Moxie is my backbone

"Moxie is my backbone. If I need anything, they’ve got my back. Moxie is like a family. I feel like I could call or text any of them. They have my best interest at heart."

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Samantha
Jun 2024
June 1, 2024
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I could trust that everything else was being taken care of.

"Moxie helps with everything from accounting and setting up my back office to business promotion and advertising. They contribute to my success without me having to worry about all of the details. Moxie gave me the security I needed to focus on promoting my services and building my clientele. I could trust that everything else was being taken care of."

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Danka
Jun 2024
June 1, 2024
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I have been with Moxie for 3 months and they have been my backbone

I have been with Moxie for 3 months and they have been my backbone to reopening my business. I have been supported in all areas where I had to wear all those hats before. Everyone that I have worked with his been amazing and so knowledgeable. Stephanie , my practice manager is the best!!!2

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Shannon Hruzek
Jun 2024
June 1, 2024
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We would not have been able to open our Med Spa without them

We have been working with Moxie for about 9 months now. We would not have been able to open our Med Spa without them. They have kept us on track and everyone we have been partnered with since the beginning has been fantastic!

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Paula Lockwood
Jun 2024
June 1, 2024
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Would recommend to anyone who needs direction

Would recommend to anyone who needs direction in opening and running a Med Spa.

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Amy Lehmann
Jun 2024
June 1, 2024
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They have made my life a million times better and easier!

I have partnered with Moxie for 9 months and I can confidently say that they have made my life a million times better and easier! I recommend every provider to partner with Moxie because they enable a true partnership. They listen, are transparent, advocate for their providers, are always leveling up and they ensure that your business and satisfaction are prioritized. If you’re looking for an organization to assist in scaling up your Medspa, Moxie is the solution, and they will help you in every way to succeed because, at Moxie, you matter.

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Blonde Girl Aesthetics
Jun 2024
June 1, 2024
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I am thrilled to give Moxie a well-deserved 5-star review!

I am thrilled to give Moxie a well-deserved 5-star review! Their team was incredibly knowledgeable, professional, and dedicated to ensuring my business launch was seamless. From strategic planning to day-to-day operations, they provided invaluable guidance and support. Their expertise and commitment truly set them apart. I highly recommend Moxie to anyone looking to start or grow their business. Thank you for helping me turn my vision into reality!

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Wendy Sherrill
Jun 2024
June 1, 2024
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I can't speak highly enough about Moxie

I can't speak highly enough about Moxie and their incredible support in helping me build my successful Med spa of Citrus Aesthetics from the ground up. From the very beginning, they have been instrumental in establishing a solid foundation for my business. I poured in the passion and they ignited my passion and eased my worries by diminishing the common feeling of overwhelm that is expected with starting your own med spa! There step-wise approach and detailed guidance was so beneficial and took away so much stress, knowing that I am setting up properly and knowing any obstacle that comes up- they have an answer to! Their guidance extends to every aspect of business growth and operations, ensuring I am well-supported at all times.Moxie's team is nothing short of exceptional. They offer expert advice on marketing strategies, operational efficiency, and overall business growth. Their communication is always prompt and efficient, addressing any issues that arise swiftly and effectively. It's clear that they genuinely care about me and my business, providing personalized support that has been crucial to my success.The entire team at Moxie is highly qualified, and their daily and weekly guidance has been invaluable. I couldn't have asked for a better partner in this journey. Moxie has been an integral part of my success, and I wholeheartedly recommend them to anyone looking to grow their business with a reliable and dedicated support system. Thank you so much to everyone at Moxie for helping me achieve my dream job and goal of running a solo med spa- Citrus Aesthetics! 🍋 I love what I do every day and absolutely love helping people to be happy and to feel and look their best!

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Jessica Cvetic
Jun 2024
June 1, 2024